Media
Bio + Headshots
Short Bio
With over 25 years in the creative, marketing, advertising, and public relations industry, including a decade spent running and eventually selling his own successful agency, Steve Guberman now channels his expertise into coaching agency owners. As the founder of Agency Outsight, Steve helps owners unearth their challenges, define their goals, and conquer them all, enabling them to build and run the agency of their dreams.
Long Bio
In 2006, Steve Guberman transformed his spare bedroom into the launchpad for his creative agency, all while cradling an infant and anticipating the arrival of another. That same year, he took a bold leap, moving his family to northwest NJ and dedicating himself full-time to his burgeoning business. Over the next decade, Steve's design and marketing agency flourished, growing to include 12 full-time employees and a network of freelancers and strategic partners.
A decade later, Steve sold his thriving agency to a public relations firm, where he played a pivotal role in evolving the 30-year-old PR giant into a comprehensive strategic communications powerhouse. He built dynamic creative and digital teams, expanding client relationships to offer a diversified suite of strategically led services. His leadership and innovative approach earned his teams numerous industry awards, and Steve himself was recognized as a Top Marketer Under 40 and one of NJ's 40 Under 40 Business People.
In 2020, Steve embarked on a new venture with the launch of Agency Outsight. Through this platform, he now helps owners of creative, marketing, advertising, and public relations firms to achieve their dreams. Steve specializes in identifying challenges, setting clear goals, and guiding agency owners to success.
-
Preferred headshot
-
Secondary headshot
-
Tertiary headshot
Book Me to Speak
Looking for a speaker who truly understands the agency world? Whether in person or virtual, I’d love to bring fresh insights and actionable takeaways to your audience. I specialize in delivering high-energy, thought-provoking presentations designed to help agency owners and teams navigate challenges, refine their strategies, and grow with confidence.
Here are some of the most sought-after topics I deliver:
Finding Your Niche: The Freedom on the Other Side of Resistance
Why niching down feels scary—but ultimately leads to greater success, clarity, and freedom.
Mastering Client Relationships: From Mismatched to Aligned
How to attract the right clients, onboard effectively, set boundaries, and confidently navigate tough client situations.
Goals That Matter: How to Set (and Actually Achieve) Business-Defining Goals
Moving beyond “copycat goals” to set meaningful, motivating targets that drive real agency growth.
Pricing Strategies for Agencies: Charge What You’re Worth
How to shift from underpricing to confidently setting—and justifying—premium rates.
Curiosity-Driven Sales: The Unexpected Key to Closing More Deals
How a mindset of curiosity (instead of persuasion) can transform your sales approach and success rate.
Delegation for Growth: Becoming the Leader Your Agency Needs
How to stop bottlenecking your business and start delegating effectively to scale.
Sales That Scale: Building a Repeatable Process That Works
The critical elements of a sales process that converts, without relying on luck or referrals alone.
Positioning That Sells: Own Your Space in the Market
A deep dive into strategic positioning to stand out and attract your ideal clients.
Ideal Client Workshop: Define, Find, and Attract the Right Clients
A hands-on framework to identify your ideal clients and build a business that serves them.
Referrals on Repeat: How to Build a System That Fills Your Pipeline
Stop relying on inconsistent word-of-mouth and start generating referrals predictably.
From Operator to CEO: Shifting from Doer to Visionary
How to step into true agency leadership, free yourself from day-to-day execution, and build a business that thrives without you in the weeds.
Stop Selling Time, Start Selling Value
How to transition away from hourly billing and build a pricing model that rewards expertise—not effort.
I’m always happy to craft a talk tailored to your specific event or audience. Let’s chat about how I can bring value to your next conference, workshop, or team training!